Unlocking the GDPR

Published on 9 January 2025 at 13:01

The General Data Protection Regulation (GDPR) is a key piece of legislation designed to protect the personal data and privacy of individuals within the European Union (EU) and the European Economic Area (EEA). Introduced in May 2018, it establishes strict guidelines on how organisations collect, store, and use personal information. With its focus on transparency, accountability, and user rights, GDPR gives individuals greater control over their data while imposing significant responsibilities on businesses to ensure compliance. Whether you're a consumer or a business, understanding GDPR is crucial in today's data-driven world.

 

What Does the GDPR Require Organisations to Do?

On a high-level, GDPR requires organisations to protect the personal data and privacy of individuals within the EU and EEA. Key obligations include:

  • map personal data (what do you hold, where, how, why and what do you do to keep it safe?)
  • identify legal or regulatory requirements that apply to your business and intersect with GDPR
  • adhere to data processing fundamental principles
  • know and grant individuals their data privacy rights such as to have their data corrected, accessed or erased
  • ensure transparency about what data is being collected and how it is used
  • implement internal policies and procedures  to secure data from breaches and ensure adherence to principles 
  • report significant breaches within 72 hours to the relevant supervisory authority
  • appoint a Data Protection Officer (DPO) in certain cases or establish a data governance team within your organisation.

 

What is Personal Data?

Personal data refers to any information that can identify an individual, either on its own or when combined with other details. This includes obvious identifiers like names, email addresses, phone numbers, and national identification and insurance numbers. However, it also extends to less direct information such as IP addresses, location data, or behavioural patterns that, when linked to a person, make them identifiable. Essentially, if the information relates to a living individual and could distinguish them from others, it qualifies as personal data under data protection laws like the EU and the UK GDPR.

Understanding what constitutes personal data is key to safeguarding privacy and ensuring compliance with legal requirements.

GDPR Data Processing Principles

The GDPR outlines seven key principles that organisations must follow when handling personal data. These principles ensure data is processed responsibly, securely, and transparently. Below are the core GDPR data processing principles:

  • Lawfulness, Fairness, and Transparency: Process personal data in a legal, fair, and transparent manner - ensure individuals know how their data is used.
  • Purpose Limitation: Collect data for specific, explicit, and legitimate purposes and dont use in a way incompatible with those purposes.
  • Data Minimisation: Collect only  data that is necessary for the intended purpose
  • Accuracy: Keep the data you hold accurate and kept up-to-date. Correct or erase  inaccurate data promptly
  • Storage Limitation: Do not retain data longer than necessary for its intended purpose, unless required by law.
  • Integrity and Confidentiality: Process personal data securely, protect it against unauthorised access, loss, or damage.
  • Accountability: Be in a position to demonstrate compliance through proper documentation and processes.

Following these principles not only ensures compliance with GDPR but also builds trust with customers and stakeholders by showing a commitment to data protection and privacy.

Practical tips for adhering to GDPR Principles

  • Data Minimisation - Only collect and process the data that is absolutely necessary for your purpose. Avoid gathering excessive  / irrelevant info
  • Transparency - Clearly communicate how and why you process personal data. Provide concise, accessible privacy policies in plain language
  • Data Accuracy - Regularly review and update records to ensure the personal data you hold is accurate and up to date
  • Secure Handling -  Implement  technical and organisational measures (e.g. encryption, access controls) to safeguard data from unauthorised access or breaches
  • Data Subject Rights - Know and respect individuals’ rights under GDPR and set up efficient processes to handle such requests promptly
  • Accountability - Document compliance efforts, conduct regular audits, and ensure all employees handling personal data are trained on GDPR requirements
  • Data Retention - Establish clear retention policies, ensuring data is not kept longer than necessary for its intended purpose

Embedding these practices into your organisation’s operations,  can effectively align you with GDPR principles, uphold data privacy, and foster trust.

Are you aware of non-compliance risks? 

GDPR is one of the most stringent data protection laws in the world, and non-compliance can result in severe consequences for organisations.

The most immediate and significant repercussion is financial penalties, which can reach up to €20 million or 4% of annual global turnover, whichever is higher. Beyond fines, non-compliance can: 

  • damage a company’s reputation, leading to a loss of trust among customers and stakeholders
  • Organisations may also face legal action, including lawsuits from affected individuals or groups. 
  • Authorities may impose sanctions such as suspension of data processing activities, which could disrupt business operations significantly.
  • Non-compliance can also result in increased scrutiny from regulators, further impacting an organisation’s ability to operate smoothly.

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